Truck accessories
Before the 1990s after-market truck accessories were typically
used for work and included snowplows, spreaders, and lift gates. However,
with the introduction of the extended cab, trucks appealed more to urban
audiences and were purchased for their style as much as their utility.
Businesses realized that consumers wanted more than a toolbox for their
trucks.
Truck drivers developed an appetite for truck accessories to make their
truck look slicker. Manufacturers introduced products like chrome fenders
and hood deflectors. Moreover, manufacturers collaborated with designers
so that the truck could easily accommodate accessories without drilling.
Perhaps the most popular truck accessories are truck bed covers, also
known as tonneau covers. These covers fit snugly over a truck bed and
protect belongings from weather and theft. Covers can be hard or soft,
but hardcovers have a larger market share because most truckers feel
that they gave a better overall appearance to the truck. In addition,
hardcovers can be painted to match the truck and can be locked, making
them secure from theft.